Marketing Administration

Marketing Administration covers the major areas of product development, brand promotion and customer service. Students can study marketing, product development, service, sales and sales administration, and market research. The program was developed in Vietnam, to satisfy the increasing demand for marketing professionals.  
Chuyên ngành Quản trị Marketing
Working skills
- Planning and implementing corporate marketing strategies.
- Market Research; management, purchasing, selling, public relations, advertising, product marketing and development     
- Problem solving and decision-making to capture sales opportunities.  
- Learning about the latest trends in marketing for application in real-time corporate situations.
- Negotiating successfully in marketing situations.
Bachelor’s Degree: 4 years
Associate Bachelor’s Degree: 3 years
Career prospects
Graduates can then become marketing and sales executives, customer service representatives or establish their own businesses.        
Academic Programs


  • Year of founding: 1995

    Address: Room 201, DTU Faculty of Business Administration - 254 Nguyen Van Linh, Danang

    Tel: 0236.3650403 (ext 128)



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Duy Tan University’s mission is to focus on the education and research of various sciences and technologies in order to produce dynamic, creative, healthy graduates, who love their country, possess humanitarian Vietnamese values, a sense of community, self-confidence and a broad range of capabilities and skills, to become Citizens of the World.

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Address: 254 Nguyen Van Linh, Danang, Vietnam

Tel: (+84) 236.3650403 - (+84) 236.3827111